Representing the strange luster & oddball spirit that is East Bay Life.
It appears that Oakland pride is quite contagious! It's nice to see the proliferation of different Oakland T-shirt designs currently hitting the racks. But as you know, our roots run way deeper than any screen-print could ever convey. The true purpose here is to creatively promote our enduring love for "original Oakland charm" in the face of a constantly mutating culture, population and landscape. When you rock the roots, you evoke all the hidden history & rebel spirit of The Town, in its many incarnations. This way successive generations of young Oaklanders can gain a deeper understanding of the place they call home. Thanks for helping to spread the local love.